In the future, the type of income may change for YouTube
content creators. Because Google is bringing the opportunity to sell products
directly on the YouTube platform.
Many contents
creators put links to various products below their videos for extra income. But
every such link takes YouTube users off the platform. Google wants to make
YouTube a 'one-stop shopping destination,' according to technology blog
Engadget.
The company
has also sought the help of content creators for this purpose. They have asked
some content creators to tag their products on the YouTube platform. Google's
main goal is to get users to buy everything they see on YouTube. At the same
time, the search giant is testing its new integration with the e-commerce
platform Shopify.
The news was
first reported on YouTube by Bloomberg, a US news agency. A YouTube
spokesperson later confirmed that Bloomberg's news was true. The company
further said that the control of any product being shown on the manufacturers' channel will be in the manufacturers' hands.
YouTube did
not provide any additional information in this regard.
Alphabet
chief Sundar Pichai said a few days ago that YouTube could turn unveiling
videos into shopping opportunities. At the end of last year, Google announced
that YouTube was a 1.5 trillion business.
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